Gideon Balogun

Gideon Balogun is an experienced digital marketer and content writer with a strong background in selling both physical and digital products online. With 5 years of experience, he develops effective marketing strategies and advice that deliver measurable results. 



What you love should be your hobby, but what the marketplace needs should be your business. A business purpose is not to serve you but to serve the market. The needs of the market is priority and not the want of the startup.

The ability for a team to go through challenges and maintain a positive attitude while navigating the issue will mostly determine how far the team will go. Startups face the most challenges and will only need a team that can withstand such.

Every Mega company was once a startup, As startups are the foundation for big businesses. The Bureau of Labor reported that 20% of startups fail in the first year. This failure isn't due to lack of idea or implementation only, but due to various challenges that affect startups.